British frozen food federation launches frozen food week competition at IFE

The British Frozen Food Federation is celebrating a return to in-person exhibitions by running an a-pea-ling on-stand competition at IFE (International Food & Drink Event) in March.
 
To win a starring role for their product in the British Frozen Food Federation’s upcoming Frozen Food Week campaign, visitors are invited to ‘guess how many peas are in the freezer’. There’s also a 10% discount on federation membership to be won.