Haier Thailand Targets 2021 Sales Growth of 37%
2021-04-21
On January 15, 2021, Haier Thailand reported 2020 total earnings of over 6.205 billion baht (US$ 202 million), a growth of 31% from 2019. According to Zhang Zheng Hui, chief executive officer (CEO) of Haier Electric Applied (Thailand), the air conditioning business accounts for around 47% of Haier’s total revenue, refrigerators account for around 19%, and washing machines account for around 14%. The 2021 sales target is 8.445 billion baht (US$ 275 million), an increase of 37%.