Samsung Expands BESPOKE to New Markets, Offering Customizable Refrigerators for Modern Kitchens

Samsung Electronics today announced that its BESPOKE refrigerator will be available in the U.S. this year. To be unveiled for the first time at CES 2021, the BESPOKE lineup will include an all-new 4-Door Flex format that has sleek lines and a contemporary flat-panel design with recessed handles, blending seamlessly into existing kitchens for various lifestyles. The 4-Door Flex also features a new Beverage Center™ and an improved Flex Zone. The lineup will also include Column and Bottom Mount Freezer formats, allowing for modular configurations that can grow to fit each household’s unique needs.