RAC Brands Achieve Spectacular Sales During 618 Sales Campaign

During the ‘618’ sales campaign held on June 18 in China, Syntun monitored online sales of 18.91 million commodities in 2,456 categories from 71, 578 brands on 22 mainstream platforms, which achieved total sales of nearly RMB 45.74 billion (US$ 6.5 billion), indicating year-on-year growth of 43.78%. Of them, large home electronics recorded total sales of nearly RMB 38.29 billion (US$ 5.4 billion) and Midea, Gree, Haier, AUX, and TCL led on a value basis. Midea announced that it has achieved total online sales breaking RMB 12.5 billion (US$ 1.8 billion).