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India ahead of China as largest packaged tea market in 2017
2018/02/14
February 13, 2018
India was the world’s largest packaged tea market in 2017, consuming a total volume of 678,200 tonnes worth of packaged tea, followed by China in second place at 576,800 tonnes, according to research from market intelligence agency Mintel.
 
Turkey (173,400 tonnes), Russia (134,200 tonnes) and Japan (92,900 tonnes) complete the top five global ranking.
 
While India is the leading market for retail volume sales globally, Turkey takes the lead when it comes to per capita consumption. Behind Turkey, European countries feature strongly in the global per capita consumption ranking: the average Turkish consumer guzzled 2.15kg of packaged tea last year, followed by British consumers at 1.15kg, Russians at 0.91kg, Japanese at 0.74kg, and Germans at 0.67kg.
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