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Samsung VRFs Being Successful in China
2017/11/25
The retail market for central air conditioners that includes variable refrigerant flow (VRF) systems in China has been growing rapidly over the past two years. As a result, the home comfort and decoration retail market has gradually become a competition arena for major brands.
 
Samsung has brought its new products and new technologies to join the competition. The opening of exclusive stores is an important rollout of Samsung central air conditioning in the retail market. In order to enable more consumers to actually experience Samsung central air conditioners and check out aftersales services, Samsung has set up a number of exclusive stores around the country. A renewed exclusive store was opened in Nanchang, Jiangxi, on August 18, and an experience store in Nanning, Guangxi, was opened on August 23, demonstrating Samsung’s efforts to meet the increasing demand for home comfort and decoration.
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