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Trane Launches New Brand Campaign
2017/07/12
July 11, 2017
TYLER, Texas - Trane unveiled a new brand campaign that signifies its growth and transformation over the last century. The new campaign, titled “Tested to Run,” highlights the testing methods and engineering teams of the company.
 
“This new campaign speaks to who we are as a company and is a direct reflection of our people working to create long-lasting and reliable products that are tested to the limit in our labs every day,” said Brian W elborn, Trane director of brand and marketing communications at Ingersoll Rand. “For more than a century, the Trane name has stood for products and technology that stretch the world’s idea of what’s possible. Whether that’s cooling in the heat, heating in the cold, or improving a home’s air quality, the brand continues to push the boundaries of performance and reliability to provide the most reliable performance. The campaign will help to bring this to life further and refine Trane’s position in the heating and cooling marketplace.”
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