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Iris Ohyama Enters Large White Goods Business
2017/06/24
At the end of April, the livingware planning, manufacturing, and selling company Iris Ohyama entered the large white goods home electric appliance business, and began to sell room air conditioners (RACs). (See JARN May Regular Issue page 38.)
 
Since 2009 when Iris Ohyama entered the household electric appliance business, the company has placed the emphasis on product development and has expanded its product lineup by giving priority to business which could lead to the company’s growth. To provide a comfortable lifestyle for consumers, a wide range of products has been developed with ‘reasonably simplistic household electric appliances’ as a concept that combines simple functions with solutions for pleasant lifestyles.
 
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