Bitzer held the opening ceremony for the new Bitzer Senegal branch office in Dakar on February 8, 2017.
The new office is structurally and legally connected to Bitzer France. Bitzer increases its activities in Senegal, as the country offers significant economic opportunities due to its growing population and the stable political situation.
Bitzer has established a presence closer to installers and users in West Africa and would like to get better acquainted with the markets in the region. The German compressor specialist has maintained exceptional business relations with its sales partner ICE since 2004. On this basis, Bitzer would like to expand into various West African markets from its location in Senegal and is therefore reinforcing its collaboration with ICE Senegal. Plans include, for instance, closer cooperation in the area of condensing units.