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Haier: How Much Do You Know About the IoT Ecosystem Brands

2018-07-05
Brand is not only a sharp weapon for enterprises to compete on the world stage, but also an important factor to measure the core competitiveness of a country. With their entry into the world economic arena, Chinese enterprises, especially multinationals, have begun to focus on “brand building”. Recently, Haier Group has proposed the concept of “ecosystem brands” for the first time.
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