Haier to Establish 1,500 Authorized Stores

2008-12-01
According to Haier, it will invest RMB 100 million to establish 1,500 Haier authorized stores during the 2009 Refrigeration Year. The locations are mainly in the tier III or tier IV markets. 102 stores are planned for Henan Province, and another 50 for Hunan. The director of Haier said that to tackle the energy efficiency challenge, Haier will promote more efficient air conditioner products, while renovating its sales channels and strengthening the support to dealers.
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